PEMANFAATAN FINANCIAL TECHNOLOGY PADA UMKM DI KECAMATAN TEMBALANG

Authors

  • Pramuditha Dwi Firmansyah Universitas Diponegoro
  • Sulartopo Sulartopo Universitas Sains Dan Teknologi Komputer
  • Robby Andika Kusumajaya Universitas Sains Dan Teknologi Komputer

DOI:

https://doi.org/10.51903/manajemen.v4i2.837

Keywords:

Financial Technology, MSMEs, Digital Payments

Abstract

The role of the financial sector in the economy is very large and continues to grow to meet people's needs. Financial technology or (fintech) is a term used to describe innovation that occurs in the financial sector. The use of financial technology in micro, small and medium enterprises (MSMEs) in Tembalang District aims to measure how the application of financial technology has an impact on the growth and competitiveness of MSMEs in the area. This research involves a survey of a number of small and medium enterprises (MSMEs) that have adopted various fintech services, such as technology-based financial management and digital payments. This research was conducted to identify changes in operational efficiency, access to capital, and competitiveness of MSMEs in Tembalang District. The results of this research are expected to provide an in-depth picture of the extent to which the use of fintech has supported the growth and demand of MSMEs in Tembalang District as well as provide policy recommendations to increase the role of fintech in supporting the MSME sector.

References

[1] Anisyah, Eka Nur., Pinem, Dahlia., & Hidayati, Siti. (2021). Pengaruh literasi keuangan, inklusi keuangan dan financial technology terhadap perilaku keuangan pelaku UMKM di Kecamatan Sekupang. MBR (Management and Business Review), 5(2) 2021, 310‐324.

[2] Pertiwi, Uray Maharani. (2020). Penerapan Financial Technology dan Peningkatan literasi keuangan Untuk Strategi Penguatan Bisnis UMKM di Kalimantan Barat. Universitas Tanjungpura.

[3] Wardani, Ayu Putu Yulia Kusuma., & Darmawan, Nyoman Ari Surya. (2020). Peran Financial Technology pada UMKM: Peningkatan Literasi Keuangan Berbasis Payment Gateway. Jurnal Ilmiah Akuntansi dan Humanika, Vol. 10 No. 2, Mei – Agustus 2020 ISSN: 2599-2651.

[4] Kurniawan, D., Zusrony, E., & Kusumajaya, R. A. (2018). Analisa Persepsi Pengguna Layanan Payment Gateway Pada Financial Technology Dengan Metode Eucs. Jurnal INFORMA Politeknik Indonusa Surakarta, 4(3), 1–5.

[5] Majid,N., Wardhani, N & Fitriyah, Z. (2022). Analisis Kluster Usaha dalam Membangun Ekonomi Berbasis Digital pada UMKM di Kawasan Surabaya Timur. Jurnal Keuangan dan Bisnis, 20(2), 46-55.

[6] Sugiyono (2019). Metode Penelitian Kuantitatif, Kualitatif, dan R&D. Bandung : Alphabet.

[7] Natania, A & Dwijayanti, R. (2023). Pemanfaatan Platform Digital sebagai Sarana Pemasaran bagi UMKM. Jurnal Pendidikan Tata Niaga (JPTN), 11(3).

[8] Ma’rifah, I., Supriyanto, Y., Wibowo, N., Damawanti, A., Nauvalia, S & Apriansyah, I. (2022). Pengaruh Pembayaran Digital terhadap Keberlangsungan Usaha pada UMKM Nyambowl. Jurnal Ekonomi dan Perkembangan Bisnis, 6(2).

Downloads

Published

2024-12-19

How to Cite

Pramuditha Dwi Firmansyah, Sulartopo, S., & Kusumajaya, R. A. (2024). PEMANFAATAN FINANCIAL TECHNOLOGY PADA UMKM DI KECAMATAN TEMBALANG . MANAJEMEN, 4(2), 77–83. https://doi.org/10.51903/manajemen.v4i2.837